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The Well Worn Newsletter

Curated emails covering watch reviews, horological news, and occasional product announcements with a focus on legacy and heritage.

Well Worn Watch Box™ – The AI-powered Watch Collection app

Every watch. Every story. Always private.™

The Well Worn Watch Box™ is a beautifully designed digital watch box for your collection. Admire, catalog, track, value, and share every watch in your collection with powerful AI tools at your fingertips.

Start free Compare plans →

Your whole collection, at a glance

Every watch in a photo grid, sized the way you like. Filter by brand, movement, case size, lug width, category, color or material, and sort by most worn, last worn, rating or A to Z. Swipe through your collection full screen, one watch at a time.

Know what you wear

Tap "Wearing it today?" and Watch Box keeps count. See which watches live on your wrist and which ones live in the box, and add a day you forgot to log.

AI watch spec lookups

Enter a brand and reference, tap Attempt to Fill Specs, and Watch Box searches manufacturer sites and watch references for the movement, caliber, case size, lug width, water resistance and more. Every result shows its sources, and you decide what to keep. When a model comes in several versions, it asks which one is yours.

On the Collector plan, snap a photo and Watch Box identifies the watch from its dial, case and caseback.

Photos that look their best

Add up to 20 photos a watch, straight from your camera roll. iPhone photos convert automatically, and every photo is resized and compressed so your collection loads fast without losing detail.

Crop any photo to a perfect square, or tap Auto-center and the AI finds the dial and frames it for you. Cropping never throws anything away: open the crop again to move it, or tap Reset to get the original photo back.

Specs, value and straps that fit

Every detail, from caliber and lug width to price paid, retail and resale estimate. Tap any spec to see every watch you own that shares it. When it's time for a new strap, Watch Box shows straps from our store that fit that watch.

Share a watch, or your whole box

Send a link to one watch, or (on Enthusiast and Collector) to your whole collection. Choose whether to include values. Serial numbers, notes and where you bought it are never shared, and you can turn a link off anytime.

Ready to buy one?

Every watch on your wishlist has Buy new and Buy used, which take you straight to trusted retailers, pre-owned dealers and collector marketplaces, searching for that exact watch. Nothing about you is shared; you're just visiting their site.

Time to sell one?

Tap Sell this watch to see exactly what a buyer would see, add an asking price and a note, and choose which dealers get it. They reply to you directly; we're never in the middle. Or copy it as a ready-made listing for a marketplace.

Compare plans

Free Enthusiast Collector
Price Free $4.99/mo
or $49/yr
$9.99/mo
or $99/yr
Your collection
Watches 10 100 1,000
Wear log and wear stats ✓ ✓ ✓
Filters, sorting, photo-size slider and full-screen slideshow ✓ ✓ ✓
Wishlist and sold watches ✓ ✓ ✓
Value tracking: price paid, retail and resale estimate ✓ ✓ ✓
Full specs, with several choices for colors, materials and category ✓ ✓ ✓
No ads in your collection – ✓ ✓
Photos
Photos shown per watch 3
(keep up to 10)
10
(keep up to 20)
20
Image optimization: fast, right-sized photos; iPhone HEIC photos converted ✓ ✓ ✓
Non-destructive cropping: re-crop or restore the original anytime ✓ ✓ ✓
AI auto-center: finds the dial and frames it ✓ ✓ ✓
Full-screen photo viewer with pinch to zoom ✓ ✓ ✓
AI
AI watch spec lookups, with sources 3 to try 30 a month 100 a month
Identify a watch from a photo – – ✓
Sharing and export
Share a watch with a link ✓ ✓ ✓
Share your whole collection – ✓ ✓
Export to a spreadsheet, or a ZIP with your photos ✓ ✓ ✓
Buying, selling and straps
Buy new or used from trusted partners, from your wishlist ✓ ✓ ✓
Sell a watch to the dealers you choose ✓ ✓ ✓
Straps that fit each watch ✓ ✓ ✓
Discount at the Well Worn Watch store – 5% 10%
Everywhere you are
iPhone, Android and computer; add it to your home screen ✓ ✓ ✓
Opens offline from its last copy ✓ ✓ ✓
Light and dark themes, or match your device ✓ ✓ ✓
Your information is never sold or shared ✓ ✓ ✓

Yearly plans save over 17%. Cancel anytime; everything you've added stays yours.

Start free Choose Enthusiast Choose Collector

Questions

Do I need a new account?
No. Sign in with your Well Worn Watch store account. New here? Signing in creates one.

Is there an app to download?
Watch Box runs in your browser on any phone, tablet or computer. On your phone, use "Add to Home Screen" and it opens like an app.

Who can see my collection?
Only you, unless you share a link. We never sell or share your information. Nothing goes to a dealer unless you choose to send it, and they reply to you directly. See our Privacy Policy.

Why are there store picks in my collection?
On the Free plan, a few straps from our store appear between your watches, chosen on your device to fit the watches you own. Enthusiast and Collector have no ads.

Can I try it first?
Yes. Explore a sample collection without signing in, or start on the Free plan and upgrade anytime.

Open Watch Box